Create at Camp
We give you the weekend. You give your audience something they have never seen before.
What This Is
We bring a small number of creators to every camp. Not a press trip, not a brand activation. You come as a camper who happens to be filming.
The Weekend
Three nights at a real summer camp, built entirely for adults
A few hundred people, phones away, with a full program running from flagpole in the morning until well past midnight. Lake days, color war, the adventure course, live music, themed parties and campfires that go far later than anyone planned.
It is, by some distance, the most filmable weekend of anyone's year. Which is exactly why we keep creator spots limited rather than filling the place with cameras.
2027 Season
Five camps.
Four locations.
Texas in March, New York over Memorial Day, California in August, New York again over Labor Day, and Michigan in September.
Since 2013
150+ camps.
50,000+ campers.
We are the original adult summer camp, and we have had a long time to work out what makes a weekend worth filming.
No Brief
You make what you want
We will tell you what to tag and roughly how much to post. Everything else is yours. The content that works at camp is the content nobody planned.
Limited
A handful of spots per camp
We would rather have four creators having a genuinely good time than twenty working. Spots go to the best fit for each market.
The Deal
Simple, and the same for everyone. A comped all-inclusive ticket in exchange for content. No invoices, no negotiation, no twelve page brief.
Your Side
What You Get
- A full all-inclusive ticket, worth up to $975
- Three nights accommodation
- All meals, premium drinks and snacks
- Every activity and every social
- Access to shoot anywhere on camp
- A discount code for your audience
- A reason to come back next year
Our Side
What We Ask
- Content posted during and after camp, scaled to your reach
- Tag @campnocounselors and use the camp hashtag
- Permission to repost and reuse your content for 12 months
- Your discount code shared at least once
- That you actually enjoy the weekend. It shows.
Worth Saying Plainly
We do not pay creators for this program
The deal is a comped weekend in exchange for content, and that is the whole of it. If you are looking for a paid partnership, email us separately and we will tell you honestly whether there is a fit.
Who We're Looking For
Follower count matters less than you think. We care far more about whether your audience would actually book a ticket.
Yes Please
A Good Fit
- Travel, lifestyle, friendship, nightlife, wellness or nostalgia
- An audience of adults over 21, mostly in the US
- Engagement that looks like a community, not a billboard
- You post like a human, not a media kit
- You would come to camp even if we said no
Probably Not
Not Quite Right
- Audiences mostly outside the US
- Accounts built on reposted content
- Anyone who needs a script approved before they will post
- Anyone whose first question is the fee
One More Thing
We have said yes to creators with 8,000 followers and no to creators with 200,000
If your people trust you and they are the kind of adults who would spend a long weekend on a lake with strangers, that matters more to us than the number on your profile. Apply anyway.
How It Works
Four steps and about four minutes of effort on your side.
Apply
Fill in the form below. It takes about four minutes and we read every single one.
We Reply
You will hear back within two weeks, either way. Spots at each camp are limited, so a no is usually a no for that camp rather than a no forever.
Get Confirmed
We agree your camp, your deliverables and your discount code. Nothing complicated, and nothing you need a lawyer for.
Come To Camp
Show up, have the best weekend of your year, and film whatever you want.
Apply To Create At Camp
Tell us who you are and where you want to go. About four minutes, and we read every single one. You will hear back within two weeks, either way.